Economic+Factors

﻿Some of Our Competition: Product: Dog pajamas Company: Sassypup Average Price: Around $30

Product: Dog pajamas Company: Fashion Pet Average Price: Around $12

Why we are better: //Animal Cozies// is a better company because we don't just make pajamas for dogs. We make pajamas for a variety of animals in differing sizes and shapes. When conducting our research we were unable to find pajamas for animals such as cats and horses. These poor animals feel left out, and they deserve love too. The average price for our animal footie pajamas is $15, which we feel is a fair and reasonable price for the quality and variety of pajamas we offer.

Percentage Markup: 215% Estimated cost to produce: $7

Profit: $8

Business Cycles

Expansion: During an expansion, our company and its profits would be growing so we would be able to ensure employees of their jobs.

Peak: During peak, our profits would be at their highest so we would have an opportunity to expand our business.

Contraction: During contraction we would have to lower our prices to keep our customers happy and returning.

<span style="color: #800080; font-family: 'Comic Sans MS',cursive; font-size: 16pt;">Trough: During trough we would have to cut back on production and the number of employees.